Branding : a key marketing brand
Branding : a key marketing brand
/ edited by John M. Murphy.
- New York : McGraw - Hill Book Company, c 1987.
- 192 p. : ill. ; 24 cm.
0-07-044055-7
Brand name products
Business names
Marketing
658.827 B732 1987
0-07-044055-7
Brand name products
Business names
Marketing
658.827 B732 1987