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Marketing (Record no. 16906)

MARC details
000 -LEADER
fixed length control field 00574nam a22001937a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240322144819.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240322b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 978-981-0697-88-4
040 ## - CATALOGING SOURCE
Language of cataloging eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 A735 2011
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Armstrong, Gary
9 (RLIN) 20245
245 10 - TITLE STATEMENT
Title Marketing
Sub Title : an introduction
Statement of responsibility, etc / gary Armstrong and Philip Kotler.
250 ## - EDITION STATEMENT
Edition statement Global ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication New York:
Name of publisher Prentice Hall,
Year of publication c2011.
300 ## - PHYSICAL DESCRIPTION
Number of Pages 644p.:
Other physical details ill.;
Dimensions 24cm.
650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term 978-981-0697-88-4
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Kotler, Philip
Relator term co-author
9 (RLIN) 20243
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Circulation
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Source of acquisition Full call number Accession Number Copy number Price effective from Koha item type
        Non-fiction Holy Family Academy High School Library Holy Family Academy High School Library Circulation Section 22/03/2024 Purchased 658.8 A735 2011 04459 1   Circulation